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Support your own community!
Affiliate Program
Create listings; earn fees for design, composition
Contact us!
Your organization can share in revenue by creating listings in our Directory. Our system supports an affiliate program of structured sponsorship with progressive rewards.
Local and regional publications or organizations can participate. Affiliates add listings to the Directory as rewards for donations and can optionally earn creative fees associated with the listing. (Creative fees may include graphic design, image processing, text composition and WWW formatting.
Our system supports an affiliate program of structured sponsorship with progressive rewards.
By default there are three levels of sponsorship for an affiliated organization, identified as Neighbors, Friends and Heroes. You can also relabel the levels to suit your organization's goals.
At the (1) Neighbor level, each sponsor is rewarded with a listing in the directory, which is a superset that also contains the sponsor directory of the affiliate. Your sponsor's information appears in your own directory and in the global directory and is searchable in both. We suggest a minimum donation of $10 monthly or $100 annually to your organization, but you can set your threshold donations at any level.
At the (2) Friend level, a sponsor is rewarded with Neighbor benefits plus a banner that appears randomly on pages of the directory. Banners may accompany search results if the criteria of the sponsor match the criteria of the search query, or if unmatched randomly on directory pages. We suggest a minimum donation of at least five times the amount of the Neighbor level ($500).
At the (3) Hero level, the sponsor is rewarded with all the Friend benefits, plus inclusion of the Friends banner in a set of graphical links on the Directory's home/search page, with eligibility limited to the top ten percent of donors by dollar amount. We suggest a minimum donation of ten times that of the Neighbor level ($1,000), PLUS potential service fees for copywriting and graphics if requested by sponsor.
The graphical banners are either provided to our specification by the sponsor, or the affiliate may offer (work with) a local design service or refer the design to our team for an additional donation.
As a very simple example, imagine a community of sponsors of 1,000 local businesses and organizations. If all donate $100, one quarter (250) upgrade to Level 2 ($500) and one tenth (100) upgrade to Level 3 ($1000), then the total donations will be $290,000.
We charge $2,500 one time plus one-half of receipts, minimum $100 per month, to initialize and maintain the service. We work with you to refine the general model to serve your communbity. In the simplified example, after subtracting our fees, the affiliate could earn $142,500 ($290,000/2-$2,500) in its first year. Multiply through the actual Neighbors level in your donation structure to see the actual potential in your community.
Local and regional publications or organizations can participate. Affiliates add listings to the Directory as rewards for donations and can optionally earn creative fees associated with the listing. (Creative fees may include graphic design, image processing, text composition and WWW formatting.
Our system supports an affiliate program of structured sponsorship with progressive rewards.
By default there are three levels of sponsorship for an affiliated organization, identified as Neighbors, Friends and Heroes. You can also relabel the levels to suit your organization's goals.
At the (1) Neighbor level, each sponsor is rewarded with a listing in the directory, which is a superset that also contains the sponsor directory of the affiliate. Your sponsor's information appears in your own directory and in the global directory and is searchable in both. We suggest a minimum donation of $10 monthly or $100 annually to your organization, but you can set your threshold donations at any level.
At the (2) Friend level, a sponsor is rewarded with Neighbor benefits plus a banner that appears randomly on pages of the directory. Banners may accompany search results if the criteria of the sponsor match the criteria of the search query, or if unmatched randomly on directory pages. We suggest a minimum donation of at least five times the amount of the Neighbor level ($500).
At the (3) Hero level, the sponsor is rewarded with all the Friend benefits, plus inclusion of the Friends banner in a set of graphical links on the Directory's home/search page, with eligibility limited to the top ten percent of donors by dollar amount. We suggest a minimum donation of ten times that of the Neighbor level ($1,000), PLUS potential service fees for copywriting and graphics if requested by sponsor.
The graphical banners are either provided to our specification by the sponsor, or the affiliate may offer (work with) a local design service or refer the design to our team for an additional donation.
As a very simple example, imagine a community of sponsors of 1,000 local businesses and organizations. If all donate $100, one quarter (250) upgrade to Level 2 ($500) and one tenth (100) upgrade to Level 3 ($1000), then the total donations will be $290,000.
We charge $2,500 one time plus one-half of receipts, minimum $100 per month, to initialize and maintain the service. We work with you to refine the general model to serve your communbity. In the simplified example, after subtracting our fees, the affiliate could earn $142,500 ($290,000/2-$2,500) in its first year. Multiply through the actual Neighbors level in your donation structure to see the actual potential in your community.
Mini-FAQ
- Who benefits?
- The affiliate earns donations (and possibly service fees).
- The donors earn the gratitude of the affiliate and receive publicity both directly and by being indexed in search engines*
- Who may be an affiliate?
- We offer the service to news outlets, small businesses, religious groups, community organizations and others, whether for-profit or non-profit.
- How do we know it's working?
- The concept has been used by Public Broadcasting Service (PBS) stations across the US to build community support. Stations typically contract with an organizer like us to manage the logistics, and their donor rewards are typically books, videos, and attandance at special events.
- Links to the Directory are tallied, so the sponsor and the organization can gauge the effectiveness of the program.
*Notes
- Potential financial returns describe herein are for illustration only and are not guaranteed.
- The Directory and web host do not guarantee the frequency or quality of listing in search results of third parties.
- The Directory and web host require that listings in its main or affiliated directories be family friendly and that they contain no ad hominem attacks or derogatory references to individuals or groups based on race, gender, religion, ethnic origins or other status factors.
