What, Where, When
Of course, the Web has moved on under our feet. The move from desktop computers to tablets to phones has required that we strive to adapt our layouts and our organization, with varying success. We started with just a news digest and a directory, seeking to give a web presence to local businesses and inform potential customers, both within and outside the black community, about the opportunity to use inclusiveness as a way to expand everyones horizons.
A contemporary survey reported that "...in 2018, 45% of small business owners were minority ethnic groups. This was already a dramatic increase from 2015, when the amount of minority business owners was just 15%. The biggest increase among minority small business owners however has been the huge increase in the number of African American small business owners year over year 400% increase in a year-over-year period between 20017 and 2018. Following African Americans, Hispanics were the next largest group of minority small business owners representing 14% of the business owners interviewed for the survey. Meanwhile, Asians made up 8% of the business owners surveyed while Native Americans made up 4%."
At AABL, the searchable DIRECTORY has grown to include businesses in most US states and in other countries as well. We are frequently adding search features to assist users in narrowing their search results. We look forward to forming associations with local resellers who will take our message to their neighbors and bring them into our network, including farmers, manufacturers, wholesale and retail merchants. The common thread is not what we look like but rather a common desire to accent the growing strength of the African diaspora.
Our DIGEST is a compendium of information written or compiled by local writers from others around the world. We borrow leads from other publications, giving full credit and attributing to the original sources as fully as possible.
The FORUMS are open to all viewpoints. We hope to see them become a focus of conflict resolution as well as airing of differences. We will strive always to lift our readers and members up and not hold them down.
Readers who enroll as MEMBERS also have their own publishing platforms. Each user has a personal profile and a place to post personal updates and links to share interesting items they discover. All personal contact information is confidential by default, and we do not sell or otherwise share our member data; don't bother asking! That said, we may discretely share information and advertising we believe is germane to our common interest. Members can also contribute to our Digest, subject to review by our editorial committee. Viewpoints can be varied, but facts and truth will rule the process, and opinion will be clearly identified.
We have recently added audio-visual support with a PODCAST tool and a video channel. Watch the Digest for announcements.
This effort has begin with a core group of primarily English speakers. However, we are building an interface in which most if not all controls and key information can appear in any of several languages. The language selection will be automatic whenever the user's computer or device is configured to use a supported language other than English and selectable otherwise. Our expected order of development at this time is French, Portuguese, Afrikaans, Swahili. As we begin each language phase we will be asking for your help. Parlez vous français? Você fala português? Praat u Afrikaans? Unazungumza Kiswahili?
If you want to do business in the half-billion dollar (annual) African American economy, you've come to the right place!
African American Business Link offers a business directory, online catalog shopping, and a complete line of Web publishing and communication products that link businesses, consumers, manufacturers and vendors -- both African American and others. Learn how you can advertise, display and sell products, services and information to this diverse readership with a listing, home page or web site. We're located in Washington's Puget Sound region, but we want to help you do business all over the world, so we've created an affiliate program to let others share in the effort and the proceeds of developing the AABL.
With the advent of integrated communication systems like DSL, cable modems and wireless web, the power of the web is at your fingertips. As new access modes arise, we'll utilize them, too.
You don't have to be an Internet user to benefit from the AABL and the Worldwide Web. You don't even need to have a computer! Our services are specifically designed to facilitate access by Web users to AABL organizations via ordinary mail, telephone and fax as well as by email and automated forms.
Most services are developed on line using simple forms. Only limited technical skill - awareness, really - is required to be an affiliate.
Each affiliate uses a straightforward data collection procedure to obtain the information needed to produce a standard web site as shown in the examples above or in the actual listings in the AABL, all using our proven, robust publishing tools. An attractive share of revenue is available to affiliated organizations, and you can add value to the product by preparing the advertising copy and graphics if the client doesn't already have the needed materials.
Our principal market is businesses and organizations that are not likely to produce their own website any time soon. Even if they have one, they will benefit from listings and specialized ad placements and content in the AABL and affiliate directories.
Webmasters who would like to produce dozens of sites in the time they formerly built one are encouraged to contact us.
Acronym and Careful Typing Primer
By the way if you were looking for the American Association Basketball League, as of 24 Sep 2020 they're at www.aabl.NET. In appreciation of that clever play on words in their domain, we'd be happy to instruct them on how to get all those little special characters (�, , etc.) out of their text.